The one dental marketing trick that won't work

Posted on: April 30, 2018 POSTED UNDER:

dental

(This article is a 9-minute read)

THREE THINGS YOU'LL GET FROM THIS ARTICLE

1. You'll discover the one dental marketing trick you should avoid

2. Find out why the trick doesn't work

3. Discover the alternatives to the trick

Content strategy for dentists

Posted on: April 06, 2018 POSTED UNDER:

dental

(This article is a 7 minute read)

THREE THINGS YOU’LL GET FROM THIS ARTICLE

1. How to develop a marketing persona

2. How to link that persona to marketing goals

3. How to create a content strategy with a goal in mind

 

How to get your dental marketing working

Posted on: March 09, 2018 POSTED UNDER:

dental

(This article is a 5 minute read)

THREE THINGS YOU’LL GET FROM THIS ARTICLE

1. An idea of what your dental marketing is meant to achieve

2. The difference between sales and marketing

3. How to link sales to marketing

 

7 bad content ideas for an email newsletter

Posted on: January 23, 2018 POSTED UNDER:

dental

(This article is a 9-minute read)

THREE THINGS YOU’LL GET FROM THIS ARTICLE

1. Seven examples of bad content ideas for an email newsletter

2. An explanation of why these ideas don’t work

3. The basic principle that should drive all your...

Questions about content marketing for dentists

Posted on: November 23, 2017 POSTED UNDER:

dental

(This article is a 15-minute read)

THREE THINGS YOU’LL GET FROM THIS ARTICLE

1. How content marketing for dentists works by getting better patients

2. Whether you should combine a business and personal blog

3. How often you should blog to remain...

10 dental promotions that work

Posted on: November 09, 2017 POSTED UNDER:

dental

(This article is a 13-minute read)

THREE THINGS YOU'LL GET FROM THIS ARTICLE

1. Ten dental promotions that work (and why they work)

2. Two things all successful dental promotions have in common

3. The one reason these campaigns work better than...

Align your goals when marketing a dental practice

Posted on: October 20, 2017 POSTED UNDER:

dental

(This article is a 6-minute read)

THREE THINGS YOU’LL GET FROM THIS ARTICLE

1. The difference between your goals and your patient’s goals

2. The logic of marketing a dental practice with honesty, not product

3. Three ideas for executing this in...

Marketing dental practices to women

Posted on: September 25, 2017 POSTED UNDER:

dental

(This article is an 8-minute read)

THREE THINGS YOU’LL GET FROM THIS ARTICLE

1. How the hub-and-spoke model of content works

2. How to create cornerstone content

3. How to apply this model to marketing personas

A basic guide to SEO for dentists

Posted on: September 14, 2017 POSTED UNDER:

dental

(This article is a 9-minute read)

THREE THINGS YOU’LL GET FROM THIS ARTICLE

1. An explanation of how search engines like Google work

2. An explanation of how SEO for dentists works

3. Nine questions to ask your SEO provider to figure out if...

Four key questions about social media marketing for dentists

Posted on: August 18, 2017 POSTED UNDER:

dental

(This article is an 8-minute read)

THREE THINGS YOU’LL GET FROM THIS ARTICLE

1. Whether you need to have a Facebook page

2. Why you still need your own website

3. Which social media platforms you should use

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